The Sales Intelligence Blog

Updated June 2025: You can now head to RevU to watch the interactive demo version of this tutorial and see how to leave high-performing custom voicemails using the RingDNA Dialer. As a savvy salesperson, you know sales are built on relationships, and a key part in building relationships is tailoring your sales approach to your […]

What’s the difference between an SDR, BDR, AE and CSM?  Sometimes it seems like the sales industry is full of more acronyms than the U.S. government. So if you’re confused about the differences between these roles, it’s understandable. To further confuse matters, if you go to two different companies, they might call the same inside […]

Over the last few years, there has been an unbelievable expansion in tech. Continued investment from venture capital and private equity, open-source code, infrastructure gains, and APIs have all created a “Cheesecake factory menu” of options in your software solutions. Take MarTech as an example – in 2016 there were nearly 4,000 MarTech solutions in […]

Selling is hard and is only getting more challenging. 93% of revenue leaders expect buyer objections to increase and many companies are reporting longer sales cycles. During those crucial initial discovery meetings, sellers routinely fail to meet buyers’ high expectations. As a result, 72% of sales leaders don’t expect their teams to hit quota. Many […]

Understanding how to attract, retain and expand customer relationships has become increasingly crucial as customer acquisition costs soar and conversion rates decline. In response to this pressing need, a movement called Revenue Operations (RevOps) has emerged in recent years. RevOps aims to unify marketing, sales, and customer service into a cohesive strategy and organization, helping […]

There’s more pressure on revenue teams today than ever before. To keep up with growing demands, teams are relying more and more on outbound sales. And with this growing reliance on outbound sales, new tools and technologies appear to make connecting with buyers easier.  But we wouldn’t be good data-driven revenue professionals if we didn’t […]

ringDNA has evolved immensely since we came up with the original concept.  The idea was conceived as a solution to problems we’d faced in my previous companies:  Buying experiences are notoriously bad, so how do we use science, technology, and the information we have about our buyers and customers to provide a better experience for […]

Sending mass emails should be Marketing’s job. Salespeople need to build relationships. With that in mind, I’m going to share with you a shining example of a sales rep who did just that. The best sales email that I received all year was from Adam Brophy over at UberFlip. Not only did I respond to Adam’s […]

Proper questions are one of the most powerful tools that B2B reps have. When they ask the right questions, reps don’t only find which prospects are a suitable fit, they also discover what pain points each prospect is experiencing and the goals they seek to accomplish. The right questions also provide visibility into the competitive […]

You work in cold calling driven sales long enough and you’re bound to hear it: that story about the salesperson who closed a six or seven figure deal from a cold call. In fact, I recently had dinner with a retired business to business (B2B) salesperson who had a stack of success stories that started […]

As a sales rep, you sell more than a product or a band-aid. You sell a positive change—a future state. You sell the idea that your prospect’s problems will disappear and their life will transform and improve as a result of their purchase. The same principle applies whether you are selling a car, an application, […]

The sales slump is a dangerous place to be. It can happen to everyone, from a first-time sales rep all the way to a veteran enterprise salesperson. It is especially worrisome when the team’s top performer falls into a slump. It can affect whether the entire team meets goal, and damage the morale of the […]