For Marketing Teams

Marketing Attribution Software, Built Inside Salesforce

Connect inbound calls, digital leads, and sales conversations to pipeline impact — so you measure ROI, double down on top channels, and convert more leads, all inside Salesforce.

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100%

Inbound leads captured

70%

Lead conversion improvement

360°

View of the customer

Campaign attributionSource → close

Google Ads

Inbound calls · $420K pipeline

Demo forms · $180K pipeline

Trade show

Leads · $30K pipeline

Attributed

“Inbound call → campaign → opportunity, logged to Salesforce.”

Trusted by teams at

SquareAmazon BusinessUnited RentalsAutodeskHPEBoston ScientificNerdWalletCencoraEmpower PharmacyFreshBooksDun & BradstreetBroadridge

Why marketing teams choose Revenue.io

Marketers struggle to prove which campaigns actually create revenue, and which leads convert once they reach Sales

Revenue.io connects campaign data, inbound calls, and sales conversations directly to Salesforce. Marketing gains full-funnel visibility to optimize spend, validate ROI, and align with Sales on what truly drives pipeline.

Attribution stops at the form

Digital tools miss inbound calls and offline touches, so the channels driving real pipeline stay invisible.

No line of sight into Sales

Once a lead hands off, marketing can’t see follow-up speed or whether MQLs actually convert.

Budget decisions on guesswork

Without source-to-revenue data, spend gets allocated on clicks and form fills, not closed deals.

Revenue attribution

True marketing ROI, built on complete attribution

Revenue.io connects calls, forms, and inbound activity directly to Salesforce — so marketing sees which campaigns generate pipeline, influence deals, and close revenue.

✓ Tracks inbound calls
✓ Links campaigns to revenue
✓ Measures ROI in Salesforce
✓ Shows source-to-close data
✓ Validates spend impact

See the Salesforce advantage →

Lead response & conversion

Higher conversion, built on real-time sales insight

Revenue.io reveals how fast leads get followed up and how marketing-qualified leads perform once they reach Sales — so marketers can improve lead quality and conversion.

✓ Monitors lead response time
✓ Tracks MQL performance
✓ Analyzes follow-up speed
✓ Connects to conversion data
✓ Improves lead quality

Explore call tracking →

Sales & marketing alignment

Revenue growth, built on shared visibility

Revenue.io unites Marketing and Sales around shared Salesforce data — so both teams see what messaging resonates, what content drives action, and how leads move through the funnel.

✓ Syncs data in Salesforce
✓ Shares real-time insights
✓ Unifies marketing and sales
✓ Connects calls to campaigns
✓ Improves funnel visibility

Speed-to-Lead →

Replace the stack. Keep Salesforce.

One platform instead of a call-tracking tool + an attribution add-on + a separate dialer — campaign-to-close visibility, all in Salesforce.

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Proof

What marketing teams say about Revenue.io

“Revenue.io’s Salesforce integration exceeded other products we looked at. We can see not only which marketing efforts drive the most calls, but the calls that result in the most revenue.”

David Hines

Director of Operations, RSC Health

“Revenue.io has transformed our old way of doing business. Conversion from lead to customer is happening at a much faster rate. I’m blown away by the transformation!”

Tony Banks

Broker/Owner, RE/MAX

“With Revenue.io and bringing the teams together, we’ve started to really analyze our calls, cadences, marketing emails, and call frequency — and our revenue is growing.”

Lacey Pegram

RevOps System Manager, Diversified Foodservice Supply

Top-rated by customers & analysts

4.9 ★

AppExchange

4.8 ★

Gartner Peer Insights

4.7 ★

Enterprise-grade security & compliance

HIPAATCPAGDPRCCPACPRASOC 2

Read customer stories → See the Wall of Love →

FAQ

Frequently asked questions

How does Revenue.io help Marketing teams connect campaigns to actual revenue?+

Revenue.io links every inbound call, form fill, and digital lead directly to Salesforce opportunities, so marketing sees which campaigns generate real pipeline. By capturing every engagement and syncing it to closed revenue, teams get full visibility from first touch to final deal — and can measure ROI and validate spend.

Can Revenue.io show how quickly Sales follows up with marketing leads?+

Yes. Revenue.io tracks lead response time and ties it to conversion performance inside Salesforce. Marketing can see when each lead was contacted, measure average follow-up time by campaign or rep, and spot which campaigns deliver the most responsive, highest-converting leads.

What makes Revenue.io different from other marketing attribution platforms?+

Revenue.io is Salesforce-native, so it captures, attributes, and measures marketing activity inside the same system Sales uses daily. That removes disconnected data, manual imports, and partial attribution — giving marketing true source-to-revenue reporting across inbound calls and digital forms.

How does Revenue.io improve collaboration between Marketing and Sales?+

Revenue.io unifies both teams around shared Salesforce data. Marketing sees how messaging and content perform once leads reach Sales, while Sales sees which campaigns generated each opportunity — so teams coordinate follow-up timing, refine targeting, and lift conversion across the funnel.

How does Revenue.io help marketers optimize campaign performance in real time?+

Revenue.io surfaces real-time insight into lead engagement, conversion speed, and campaign impact. Marketers see how fast leads are contacted and which content drives conversations, then adjust budget on current results — because the data is always live in Salesforce, not a delayed report.

See which campaigns turn leads into revenue

One Salesforce-native platform for full-funnel marketing attribution. Book a 30-minute demo.

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