Sales Engineers — Engaging Stakeholders in the Buyer Journey with Garin Hess and John Cook [Episode 1104]

Garin Hess is the Founder and CEO at Consensus and John Cook is the Director of Demand Gen also at Consensus. They discuss the recently published

3rd Annual Sales Engineering Compensation and Workload Report on where presales and sales engineering stand today.

In particular, Garin and John highlight that buyers prefer interactions with sales engineers and that they spend less time engaging with vendors. They also go into detail on the role similarities and differences between SEs and sellers in buyer enablement, SE engagement with stakeholders, and SE compensation.

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