What is sales forecasting? It sounds pretty self-explanatory and, well, it is. Forecasting your sales. But there’s much more to it than that. Here’s the proper definition for you sticklers: the process of estimating future revenue by predicting the amount of product or services your sales unit will sell in the next week, month, quarter, year, etc. Tune-in to this episode to learn the nuances of sales forecasting, why it’s central to a successful RevOps program, Revenue.io best forecasting practices, and why negative forecasting may be the most important strategy of all.
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