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The famous management consultant Peter Drucker once said, “If you can’t measure it, you can’t manage it.” So it’s not surprising that when a sales team is winning, chances are that they’re using sales analytics. In fact, the recent State of Sales report from Salesforce reveals that top performing sales teams are 3.5 times more likely to leverage […]
We’ve entered a new era of sales and marketing alignment. According to The Bridge Group’s Sales Development Metrics and Compensation Report nearly one half of inbound-focused inside sales reps now report directly to Marketing. While this may seem counter-intuitive to some, it actually makes a lot of sense. Marketing already owns much of the technology that can […]
The following is a guest post by Colleen Francis, Founder and President of Engage Selling Solutions. It all starts with metrics. Yes, there’s always a way to improve the performance of your metrics – people say “It’s not about the quantity of calls, it’s about the quality.” But on the other hand, if you make […]
Most inside sales managers know when reps are underperforming. But being a great sales manager requires being able to address why certain reps are or aren’t hitting their numbers. In our experience, the most successful managers are those that are able to gain visibility into how individual reps’ activities impact downstream revenue. For our latest eBook, […]
Here at Revenue.io, we can’t overstate the importance of managing sales teams to metrics. By tracking the right metrics, inside sales managers can glean far more insight than who did and didn’t achieve quota. Tracking the right metrics gives you visibility into how your reps’ activities impact every stage of your pipeline. We know that tracking […]
I like to think of Salesforce Dashboards as the reward for all the work marketing and sales teams put into Salesforce. Using dashboards, it’s possible to have a single view of all – or nearly all – the metrics you’ll need to not only monitor results and efficiency, but also show off your accomplishments at your next […]
Imagine a swimming instructor that just showed his students an instructional video then tossed them in the deep end of the pool, waiting to see who swims and who drowns? This careless and irresponsible scenario is unfortunately quite close to how most sales managers operate. Sure, there might be some basic training, there’s almost sure […]
Are you able to prove which campaigns and keywords influence each sale? A new study from BtoB and Eloqua shows that 24% of B2B marketers view influence on sales as the most important success metric (second only to measuring overall marketing ROI). This clearly demonstrates that more marketers are directly focused on how their efforts […]